Claude and Trellan.
A brilliant assistant, or a studio that already knows your business.

Claude is a general AI assistant with projects, memory and connectors. Trellan learns your business from your website, stories and documents, then makes the Reels, carousels and posts for your personal profile and business page, each built for your sales funnel.

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How each works

Claude and Trellan: what each one does.

Trellan

Built for your sales funnel

Trellan is a content studio built around how your customers buy. You give it your business once, and it plans, writes and designs your content for your personal profile and your business page, every piece with a job in your sales funnel.

Learns your business from everything you already have: your website, your social profiles, your stories in Memory Lane, your books and documents, and your photo library.
Plans one story across your personal profile and your business page, with a call to action matched to where each buyer is, from first look to the sale.
Makes every format: Reels for every platform, YouTube Shorts, brand films, LinkedIn document carousels, Instagram carousels, images and Stories.
Writes in your voice, tuned for each platform, and lets you swipe through the top voices you trust to set the style you want.
Comes with a mobile app: tell it about your day by voice with a few photos, and get tomorrow's post.

You review every post and change anything by typing or by voice. Nothing goes out until you approve it.

Claude

AI assistant

Claude is a general AI assistant from Anthropic. It:

Can adapt one piece of content for several platforms.
Keeps your files and instructions in Projects, and remembers context.
Connects to other apps and tools.
Builds visuals with Claude Design.

Anthropic's pages don't describe Claude creating photos the way image tools do, or publishing to social platforms by itself.

What Trellan does

One studio, from your story to the sale.

Memory Lane

Your stories, books, documents and photos in one place. Trellan proposes which story runs each week, and you swap any you don't want.

Every format, made for you

Reels for every platform, YouTube Shorts and brand films, LinkedIn document carousels, Instagram carousels, images and Stories, designed in your brand.

Your personal profile and your business page

One story told across both: your profile builds the trust, your business page makes the offer.

Built for your sales funnel

Every post knows what you sell, who buys it and what they should do next, with a call to action for where they are.

Your voice, calibrated

A voice for each platform, learned from your profiles and your edits. Swipe through the top voices you admire to set your style.

Trell about your day

In the mobile app, talk about your day and add a few photos. Trellan turns it into tomorrow's post.

Side by side

What Trellan does, and what Claude does

Of these 17, Trellan does 15 and Claude fully does 3.

	Trellan	Claude
Built for your sales funnel	YesEvery post has a stage and a call to action.	PartlyWrites funnel posts if you ask; doesn't plan the stages.
Learns from your website	YesReads what you sell, who buys it and why.	PartlyReads sites you link; Claude Design can capture your site's look.
Learns from your social profiles	YesReads your profiles and past posts.	PartlyReads posts you share; doesn't connect your profiles.
Memory Lane: your stories, books and documents	YesTurns them into posts, week after week.	YesProjects hold your files, instructions and separate memory.
General-purpose chat, research and coding (Claude Code)	NoNot offered.	Yes
Uses your photo library	YesYour own photos, in your posts.	PartlyReads photos you upload; doesn't edit or generate photos.
One story across your personal profile and business page	YesYour profile builds trust, your page makes the offer.	PartlyYou can prompt both versions; doesn't plan across accounts.
A voice for each platform, set by the top voices you choose	YesSwipe through top voices to set your style.	PartlyMatches your voice from examples; no per-platform voice settings.
Makes Reels for every platform	YesInstagram, TikTok, LinkedIn, YouTube, Threads, X.	NoDoesn't generate video.
Makes YouTube Shorts	YesMade from your stories and photos.	NoDoesn't generate video.
Makes brand films	YesYour story as a film.	NoDoesn't generate video; writes scripts only.
Makes LinkedIn document carousels	YesDesigned in your brand.	PartlyDrafts carousels and exports PDF; you brief each one.
Makes Instagram carousels	YesDesigned in your brand.	PartlyClaude Design builds graphics on request; no photo generation.
Makes Instagram Stories	YesDesigned in your brand.	PartlyDesigns vertical graphics on request; doesn't make Stories for you.
Mobile app: tell your day, get tomorrow's post	YesTalk, add a few photos, done.	PartlyMobile app with voice and photos; no day-to-post flow.
Nothing goes out until you approve	YesChange anything by typing or voice.	PartlyDoesn't post itself; third-party connectors like Metricool can.
A free plan	Coming soonA 1-week free trial; paid plans have a 7-day money-back guarantee.	Yes
Try it	Waitlist now; early access January 1. 1-week free trial coming soon; 7-day money-back guarantee on paid plans.	Free plan; paid plans. Check their current plans.

Product information about Claude from its own website, checked on 3 November 2026. Check Claude for current plans and prices.

When to choose Trellan vs Claude

Choose Trellan if:

You want your content itself, planned and designed, without writing the brief every time.
You want Reels, Shorts, brand films and carousels, not only text and visuals.
You want your stories, books and documents turned into posts that sell.

Choose Claude if:

You want a flexible assistant for many kinds of work, and social posts are one job among many.

Questions

Trellan and Claude, answered.

What does Trellan make?

Reels for every platform, YouTube Shorts, brand films, LinkedIn document carousels, Instagram carousels, images and Stories, for your personal profile and your business page on Instagram, LinkedIn, TikTok, YouTube, Threads and X.